Pop-under ad networks present a strategic opportunity for both publishers and advertisers. These networks serve advertisements in a new browser window that opens behind the user's active screen, offering a less intrusive advertising experience compared to traditional pop-ups.
For publishers, this method provides a way to monetize their entire audience and enhance their revenue. For advertisers, it represents a cost-effective strategy to reach a broad, global audience, generate conversions, and achieve a significant return on investment.
This guide will explore the leading pop-under ad networks to assist you in achieving your specific advertising or publishing objectives.
Why Pop-Under Ad Networks Are Your Next Big Move
Pop-under ad networks offer a unique and powerful way for both publishers and advertisers to achieve their goals. By displaying ads in a new window that appears behind the user's active screen, they provide a less intrusive method of advertising that still commands attention. This makes them a strategic choice for anyone looking to either monetize website traffic or drive high-volume conversions.
For publishers, these networks are a gateway to unlocking new revenue streams.
For advertisers, pop-under advertising is a cost-effective tool for massive reach.
Leading Pop-Under Ad Networks: Expert-Reviewed Platforms
| 🏆 Best Pop-Under Ad Networks | 💰 Key Features | 🎯 Best For |
|---|---|---|
| PropellerAds | Global reach, AI optimization | Beginners, agencies |
| RichAds | Performance mode, CPA goals | iGaming, affiliates |
| Clickadu | 240+ GEOs, anti-fraud | Diverse verticals |
| Adsterra | Partner care, security | Publishers, brands |
| HilltopAds | Auto-optimization, RTB | Direct advertisers |
| PopAds | Daily payments, low deposit | Budget marketers |
| Reacheffect | Managed accounts, ROI focus | Premium campaigns |
| PopCash | Fast approval, $5 minimum | Quick start |
| MyBid.io | AI bidding, free creatives | Performance focused |
| EvaDav | Personal managers, algorithms | Professional scaling |
1. PropellerAds
PropellerAds stands out as a leading pop-under ad network, trusted by advertisers and publishers worldwide. With its massive global audience and advanced anti-fraud technology, it ensures your campaigns reach real users, driving quality traffic and maximizing conversions. The platform is designed for performance, offering powerful tools to achieve high ROI.
For publishers, PropellerAds guarantees high fill rates and competitive CPMs, making it easy to monetize every impression. Its self-serve platform is beginner-friendly yet robust enough for seasoned affiliate marketers, providing a reliable path to advertising success.
This network focuses on providing user-friendly and powerful optimization features:
2. RichAds
RichAds is a performance-focused pop-under ad network engineered for marketers who demand results. The platform provides access to premium popunder traffic, helping advertisers in competitive niches like iGaming, Fintech, and E-commerce achieve their CPA goals. With its self-serve solution, you can launch campaigns quickly and leverage powerful tools to drive high-quality traffic.
For affiliate marketers, RichAds offers a significant edge with its advanced optimization features and dedicated support. This ensures every dollar of your ad spend is maximized for the highest possible return on investment, making it a reliable partner for scaling profitable campaigns.
This network focuses on providing user-friendly and powerful optimization features:
3. Clickadu
Clickadu is a premium ad network offering a 360° advertising solution for both mobile and desktop channels. Its pop-under ads are engineered to bypass banner blindness, ensuring high engagement and brand impact. With a user-friendly self-serve platform, advertisers can easily launch campaigns across 240+ GEOs and reach billions of daily impressions.
For publishers, Clickadu delivers high CPM rates and a 100% fill rate, turning your website traffic into a steady revenue stream. The platform’s advanced machine-learning algorithms filter out bots and fraudulent activity, guaranteeing clean, high-quality traffic for every campaign.
This network focuses on providing user-friendly and powerful optimization features:
4. Adsterra
Adsterra is a world-renowned ad network that has connected advertisers and publishers since 2013. It offers high-quality CPM, CPC, and CPA pop-under traffic from a vast network of over 35,000 direct publishers. Its intelligent algorithms ensure that ads are served to the most relevant audiences, delivering exceptional performance and high-intent traffic for brands.
For publishers, Adsterra is a powerhouse for traffic monetization, providing some of the most competitive CPM rates in the industry. With its unique Partner Care approach and powerful anti-adblock solutions, you can maximize your earnings from any traffic source with confidence.
This network focuses on providing user-friendly and powerful optimization features:
5. HilltopAds
HilltopAds is a global advertising network that empowers advertisers with high-performance traffic and publishers with superior monetization tools. Its powerful pop-under ad format is designed to deliver high conversion rates by reaching engaged audiences across 200+ countries. The platform’s advanced anti-adblock technology ensures your ads are seen, maximizing impressions and revenue potential.
With billions of monthly impressions, HilltopAds provides direct traffic sources that are segmented by user activity, allowing for precise targeting and higher ROI. The self-serve platform is intuitive for beginners, while the fully-managed service offers expert support for scaling campaigns.
This network focuses on providing user-friendly and powerful optimization features:
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6. PopAds
PopAds is one of the most established advertising networks, specializing exclusively in high-performing pop-under traffic. It operates on a dynamic bidding system, allowing advertisers to set their own prices and control campaign costs effectively. With an advanced anti-fraud system and human-reviewed publisher sites, PopAds ensures quality traffic and performance.
This network is renowned for being one of the best-paying options for publishers, offering a unique advantage with its daily payment processing. For advertisers and publishers who want a straightforward, powerful, and dedicated pop-under solution, PopAds delivers reliable results and fast payouts.
This network focuses on providing user-friendly and powerful optimization features:
7. Reacheffect
Reacheffect is a premium ad network designed to help direct advertisers and affiliates maximize their campaign performance. It offers high-converting pop-under traffic sources combined with advanced targeting options to deliver exceptional ROI. The platform excels in key verticals like iGaming, finance, and e-commerce, ensuring your ads reach qualified and engaged audiences.
With a user-friendly platform and knowledgeable support team, Reacheffect guides you through every step of your advertising journey. It provides the technology and traffic quality needed to minimize costs, boost conversions, and elevate your business to the next level.
This network focuses on providing user-friendly and powerful optimization features:
8. PopCash
PopCash is a dedicated pop-under ad network designed for speed, simplicity, and efficiency. With a user-friendly self-serve platform, advertisers can launch campaigns in under 10 minutes and gain access to a vast global inventory. The extremely low minimum deposit makes it one of the most accessible networks for affiliates and marketers on a budget.
For publishers, PopCash stands out by processing payment requests daily, ensuring you receive your earnings faster than with almost any other network. Its quick domain approval and easy code implementation mean you can start monetizing your traffic almost immediately, making it an excellent choice for maximizing revenue with minimal hassle.
This network focuses on providing user-friendly and powerful optimization features:
9. MyBid.io
MyBid.io is an intelligent ad network that helps advertisers maximize their profits with smart, optimized campaigns. It provides unique, direct pop-under traffic sources designed for high-performance results. With an emphasis on delivering better leads, MyBid.io uses its fully managed platform and in-house anti-fraud system to ensure every campaign achieves its full potential.
This network is ideal for advertisers who need to scale their results efficiently. With fast campaign moderation and a dedicated support team available 24/7, MyBid.io provides the tools and expertise needed to improve your advertising strategy and optimize your ad spend for better returns.
This network focuses on providing user-friendly and powerful optimization features:
10. EvaDav
EvaDav is an advertising network that provides innovative solutions for brands, media buyers, and affiliates. Its pop-under ad format is expertly designed to maximize conversions without disrupting the user experience, making it a powerful tool for boosting brand awareness and generating high-quality leads from trusted traffic sources.
Publishers partner with EvaDav to open their traffic's full monetization potential, connecting with tens of thousands of advertisers ready to bid for their inventory. With a focus on smart spending and performance, EvaDav ensures that your business growth is powered by traffic that converts.
This network focuses on providing user-friendly and powerful optimization features:
Pop-Up vs. Pop-Under Ads: Maximizing Impact Without Annoying Users
Understanding the difference between pop-up vs. pop-under ads is key to choosing the right strategy for your goals. While both appear in new browser windows, their delivery method creates a vastly different experience for the user, which in turn affects campaign performance.
Pop-Up Ads:
Pop-Under Ads:
Start Boosting Your Ad Performance with the Perfect Network
In summary, pop-under ad networks provide a proven method for publishers to boost revenue and for advertisers to acquire high-converting traffic. Your success hinges on selecting a platform that aligns with your specific goals.
This guide has equipped you with the necessary details to make an informed choice. Use this knowledge to select the ideal network for your needs and start maximizing your results today.
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