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The affiliate glossaryAFFDude / Field notes

Revenue share

In plain English

What does Revenue share mean?

A commission model paying the affiliate a percentage of what the referred customer spends, often for the customer's lifetime.

Revenue share (RevShare) trades a fast bounty for a long tail: a casino player who deposits for two years keeps paying the affiliate 25 to 45% of net revenue. It rewards quality traffic and punishes churn. Watch for negative carryover clauses that roll a player's winning month into your next month's balance.

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