The affiliate glossary ↗AFFDude / Field notes
Dating
In plain English
What does Dating mean?
Offers for dating apps and sites, mainstream or adult, paid per signup (SOI/DOI), per profile completion or per paying member.
Dating is an evergreen CPA vertical that runs on almost any traffic type. Mainstream dating pays a few dollars per DOI signup; adult dating pays on signups and on revenue share for paying members. Smartlinks that route users to the best dating offer by GEO and device are common.