The affiliate glossary ↗AFFDude / Field notes
Cashback site
In plain English
What does Cashback site mean?
A site that shares part of its affiliate commission with the buyer as a rebate, capturing last-click credit at checkout.
Cashback and coupon sites live on the last click: a shopper about to buy searches for a discount, clicks through, and the site takes the commission. Content affiliates lose attribution to them, which is why many programs restrict coupon and cashback partners or use first-click rules.